Drinks Sales Manager

New Yesterday

Drinks Sales Manager (On-Trade)
Yorkshire (Field-based)
Up to £40, per annum
Food & Beverage / Hospitality Sales

I currently have an exciting opportunity for an enthusiastic, outgoing, and target-driven Drinks Sales Manager to join a growing team and take ownership of on-trade sales across Yorkshire. You’ll be responsible for driving new business and managing existing accounts across a wide range of hospitality venues – including bars, restaurants, pubs, and hotels.

You’ll be passionate about the drinks industry, confident in building long-term relationships, and experienced in delivering results in a competitive, fast-paced sales environment.

Key Responsibilities

  • Identify and win new business opportunities within the on-trade sector across Yorkshire.

  • Manage and grow existing accounts, ensuring strong relationships and repeat business.

  • Develop tailored sales strategies to meet targets and increase brand visibility across your territory.

  • Build strong relationships with key decision-makers in hospitality venues.

  • Deliver regular reporting on sales performance, trends, and market insights.

  • Collaborate with internal marketing and supply teams to support product launches and campaigns.

  • Represent the brand at trade events, tastings, and customer activations.

  • About You

  • Proven experience in on-trade drinks sales or similar role within the hospitality or FMCG sector.

  • Strong track record of winning new business and growing existing accounts.

  • Confident, outgoing, and able to build rapport quickly with a wide range of clients.

  • Self-motivated and target-driven, with a proactive approach to meeting and exceeding KPIs.

  • Excellent communication, negotiation, and presentation skills.

  • Full UK driving licence and willingness to travel across Yorkshire.


  • What’s on Offer

  • Competitive salary up to £40,

  • Pension scheme

  • Career progression opportunities within a growing team

  • Location:
    East Riding Of Yorkshire
    Job Type:
    FullTime