About Cháps:

Cháps is a pioneering company dedicated to introducing traditional African drinks to a global audience. Our mission is to bottle the cool heritage, unique flavours, and good vibes of Africa, bringing them to the forefront of the global beverage market. We are passionate about celebrating African culture and sharing it with the world.

Role Overview:

We’re looking for a charismatic, well-connected Field Sales Agent to help us grow our footprint across the UK. Someone who can walk into a spot, light up the room, and pitch Cháps with charm, confidence, and cultural pride. This is an exciting opportunity to sharpen your business acumen, work on real-world projects, and contribute to our brand's growth. You'll collaborate closely with our sales and marketing teams to identify new business opportunities and help drive Cháps’ expansion.

Key Responsibilities:

• Introduce Cháps confidently and secure new stockists, partnerships, and repeat orders.
• Drive new listings across cafés, restaurants, bars, lounges, shops, markets, cash & carrys, and wholesalers across the UK.
• Hit weekly outreach and sales targets with independence and consistency.
• Build strong relationships with managers, owners, buyers, and decision makers — people buy into you first, then the product.
• Act as a brand ambassador, representing Cháps within hospitality, retail, and cultural communities.
• Gather insights from venues, customers, and competitors, and share clear, useful feedback with the team.

Qualifications & Skills (Internship Level):

• Experience in field sales, on-trade sales, brand ambassadorship, or hospitality (preferred but not essential).
• Someone with a natural gift for conversations - warm, confident, persuasive.
• A strong network across hospitality or retail is a big plus.
• Entrepreneurial energy: a self-starter who takes initiative and isn’t afraid of cold approaches.
• A personal car + valid driving licence (non-negotiable).
• Comfortable working independently, planning routes, and tracking visits.

Why Join Cháps?

• Hands-On Experience: Work on real-world projects and build a portfolio that stands out.
• Professional Growth: Gain mentorship from experienced professionals and develop your business skills.
• Collaborative Environment: Join a passionate and diverse team where your ideas and creativity are valued.
• Career Development: Get exposure to the CPG & Culture industry while learning how to execute projects from concept to delivery.
• Mission-Driven Work: Contribute to a meaningful cause, bottling the cool heritage and good vibes of Africa for the world to enjoy.

If you love people, love culture, and want to be part of a brand redefining African beverages in the UK, we’d love to meet you.