Technical Sales Representative – Automotive Equipment

New Yesterday

The Role

:
  • Develop and grow sales in line with company targets
  • Carry out demonstrations of equipment and total repair solutions
  • Conduct new installations and start-up training to ensure seamless onboarding
  • Build long-term partnerships with customers, conducting regular site visits and reviews
  • Work in tandem with internal teams to manage orders, delivery, installations, and post-sales support
  • Maintain accurate CRM records of all activities, sales leads, and customer updates
  • Provide an outstanding customer experience from initial contact through to ongoing service
  • Collaborate with your mentor and leadership to review performance, pipeline, and strategy
  • The Candidate:

  • Ideally experience in technical B2B sales, high-value equipment preferred
  • Mechanically minded, confident around automotive tools and workshop environments
  • Enthusiastic, sales-driven, and keen to build a long-term career
  • Experience or understanding of ROI (Return on Investment), TCO (total cost of ownership), or value-based selling is a plus
  • Confident communicator who enjoys meeting clients and presenting solutions
  • Strong PC skills (Microsoft Office, CRM systems)
  • Full UK driving licence
  • Willingness to travel extensively across the region
  • Personal Attributes:

  • Proactive, self-motivated and organised
  • Comfortable working independently while also collaborating with a wider support team
  • Professional and courteous – a true ambassador of the brand
  • A strong desire to learn, grow, and succeed
  • Socially adaptable
  • Passionate about helping customers work more efficiently, safely, and profitably
  • Location:
    Stourbridge
    Job Type:
    FullTime