Area Sales Manager Leading Drinks Brand Basic Salary: £35,000 £40,000 + Bonus + Company Car + Benefits Sector: FMCG Drinks The Opportunity This is a rare chance to join a high-growth drinks business with a strong UK presence and an enviable global brand portfolio including some exciting new names that are already huge in the US. With a dynamic, forward-thinking culture and a passion for connecting with consumers, the company sponsors major music festivals, student events, and national campaigns, making their brands highly visible and in demand. Were looking for an Area Sales Manager to cover a Midlands territory. This is a field-based role selling a leading range of RTD products into Independent Retailers, Symbol Groups, and Wholesale Channels. The Role Manage and grow sales within a defined territory, focusing on independent retail, symbol group accounts, and key wholesale partners. Drive product visibility through in-store activation, brand placement, and promotions. Build strong relationships with store owners, buyers, and decision-makers. Negotiate listings, secure promotional activity, and d...